TigerSoftware
05-31-2009, 04:56 PM
This is the same formula I will be using for my new product that expands many markets.
Choose a popular software product within your market or niche.
This has to be something that people search on by name.
Get some ideas of this software by downloading the trial version. Most products carry a trial version.
Create your own version using TSB Express or Pro. It doesn't have to be better or have more functionality.
Setup a adwords account, msn or yahoo. You will be bidding on the name of the competitor software. You can use many different transitions of the name based on your keyword research. A lot of times, people will search for the software name and a particular year.
Have your PPC links go to a review page that will show the product that is already popular in the market and your product. I would also use screen shots. More than likely, your software will look better and easier than the competition. This is from my experience.
If the popular software has a affiliate program than sign up and use that in your review page just in case the person still purchased that program.
You can then expand your keywords to include the content network and so on...
Now, by using the keyword of the competitive software, you will be getting a majority of buyers. These are people that are searching for a specific product. This is a goldmine waiting for you to tap into it.
Don't be afraid of large niches. Even a little traffic from them will bring in massive amounts of sales.
There are so many markets and software programs that you can do with this that you should be making hundreds of thousands if not more. I was showing my wife my plans for marketing this new product of mine and she got really excited. She doesn't know anything about marketing but still understood the power behind this technique.
No excuses boy and girls and of course blondie. :)
Go get them and make me proud!
Thomas
Choose a popular software product within your market or niche.
This has to be something that people search on by name.
Get some ideas of this software by downloading the trial version. Most products carry a trial version.
Create your own version using TSB Express or Pro. It doesn't have to be better or have more functionality.
Setup a adwords account, msn or yahoo. You will be bidding on the name of the competitor software. You can use many different transitions of the name based on your keyword research. A lot of times, people will search for the software name and a particular year.
Have your PPC links go to a review page that will show the product that is already popular in the market and your product. I would also use screen shots. More than likely, your software will look better and easier than the competition. This is from my experience.
If the popular software has a affiliate program than sign up and use that in your review page just in case the person still purchased that program.
You can then expand your keywords to include the content network and so on...
Now, by using the keyword of the competitive software, you will be getting a majority of buyers. These are people that are searching for a specific product. This is a goldmine waiting for you to tap into it.
Don't be afraid of large niches. Even a little traffic from them will bring in massive amounts of sales.
There are so many markets and software programs that you can do with this that you should be making hundreds of thousands if not more. I was showing my wife my plans for marketing this new product of mine and she got really excited. She doesn't know anything about marketing but still understood the power behind this technique.
No excuses boy and girls and of course blondie. :)
Go get them and make me proud!
Thomas